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Get more done with Tidio and Google Analytics Integration

Track every chat event in Google Analytics and understand how conversations drive leads, engagement, and conversions.

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Integration availability depends on your Tidio plan.

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Category

Analytics

Available in

Integration availability depends on your Tidio plan.

Compare plans

Use cases

What you can do with Tidio and Google Analytics

See which chats lead to conversions

Chat events land in Google Analytics, so you can tell which conversations, Flows, and widget interactions end in a signup or a sale.

Measure leads from pre-chat surveys

Track pre-chat survey submissions in Google Analytics and spot the high-intent visitors your widget brings in.

Mark chat events as conversions

Any event Tidio sends can be set as a conversion, so chat sits in the same reports as the rest of your funnel.

Overview

Connect Tidio with Google Analytics and get a clear view of how visitors interact with your widget, conversations, and flows. Track key events like started chats, completed chats, and lead submissions directly in GA to understand what sparks engagement and where customers convert. Use real data to improve support quality and optimize your website without guesswork.

Key features

  • Track user interactions with the Tidio widget, chats, and Flows inside Google Analytics
  • Measure leads from pre-chat surveys and identify high-intent visitors
  • Monitor chat-based conversions using custom events
  • Start tracking instantly after connecting your Google Tag ID
Google Analytics logo

Google Analytics

Analytics

Tags

  • Analytics & Reporting

  • Conversion Tracking

How it works

Connect Google Analytics in minutes

  1. 1

    Add your Google Tag ID

    Enter your Google Tag ID in the Tidio integration panel and click Connect. No additional setup is required.

  2. 2

    Keep the widget live on your site

    Once the Tidio widget is active, tracking starts right away and events begin arriving in Google Analytics.

  3. 3

    Report on chat as a channel

    Mark the events that matter as conversions and see how conversations contribute to leads and revenue.

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See which pages bring conversations, next to how those pages actually rank.

Put conversation data into the analytics workflows your data team already runs.

Start the conversation the behavior asks for, and send chat events back to your product data.

Tell customers about a network problem before they arrive in chat to report it.

Answer do-you-cover-my-area questions in chat and send addresses where the field work starts.

Let ChartMogul revenue signals start the conversation, and answer with the account's value in view.

Looking for customer service automation that fits your business?

We build custom API integrations to streamline your most important workflows.

Frequently asked questions

Common questions about the Google Analytics integration

What events does Tidio send to Google Analytics?

Tidio sends predefined events, including chat started, chat finished, conversations triggered by flows, and leads collected. These events help you understand engagement patterns and customer actions across your site.

How do I connect Google Analytics to Tidio?

Enter your Google Tag ID in the integration panel and click Connect. Once the widget is active on your site, Tidio immediately starts sending events to Google Analytics. No additional setup is required.

Can I create custom conversions based on Tidio events?

Yes. Any event Tidio sends to Google Analytics can be marked as a conversion. This lets you track which conversations, Flows, or interactions contribute to revenue or lead generation.

Is the Google Analytics integration available on my plan?

Yes. The Google Analytics integration is available on all Tidio plans, including the free one. Compare plans to see what else each plan includes.