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Get more done with Tidio and Segment integration

Send Tidio conversation events into Segment and read the customer profile back.

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Contact sales

Integration availability depends on your Tidio plan.

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Category

Analytics

Integration availability depends on your Tidio plan.

Compare plans

Use cases

What you can do with Tidio and Segment

Stop building one-off integrations

Conversation events sent to Segment reach every destination without another connection each time.

Answer with the full profile

Traits from Segment give the agent product and CRM context in one place.

Put chat in the funnel

Conversation events in Segment show what talking to somebody actually changed.

Route by audience

A computed trait can decide which queue a conversation belongs in.

Overview

Segment is the pipe: events in, identity resolved, data out to everything else. A chat tool that sits outside it produces a blind spot in the customer profile and a second integration for every destination. Sending Tidio conversation events into Segment means every downstream tool gets them for free, and reading traits back gives the agent the profile Segment has already assembled from your product and your CRM.

Key features

  • One integration, many destinations Segment forwards chat events wherever they need to go.
  • Traits in the conversation The profile Segment assembled, in front of the agent.
  • Identity kept straight Segment resolves the visitor to a known user.
  • Computed traits usable Audiences and scores can drive routing in chat.
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Segment

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Tags

  • Analytics & Reporting

  • Contact Sync

How it works

Connect Segment in minutes

  1. 1

    Connect Segment and Tidio

    Zapier, Integrately or Make can carry events, or the Tidio API can post track and identify calls.

  2. 2

    Agree the event names

    A few clear names, documented once. Segment will forward them everywhere else.

  3. 3

    Read traits back

    Pull the traits agents need into the conversation, not the whole profile.

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See which pages bring conversations, next to how those pages actually rank.

Put conversation data into the analytics workflows your data team already runs.

Start the conversation the behavior asks for, and send chat events back to your product data.

Tell customers about a network problem before they arrive in chat to report it.

Answer do-you-cover-my-area questions in chat and send addresses where the field work starts.

Let ChartMogul revenue signals start the conversation, and answer with the account's value in view.

Looking for customer service automation that fits your business?

We build custom API integrations to streamline your most important workflows.

Frequently asked questions

Common questions about the Segment integration

Which events should chat send?

Conversation started, resolved, escalated, and any outcome you actually report on. Four or five well named events are worth more than thirty, because every destination downstream has to make sense of them and Segment will happily forward noise forever.

Does message content go through Segment?

It should not. Send the event and the metadata, not the transcript. Segment fans data out to many destinations, and message content ending up in an ad platform or a spreadsheet is the kind of accident that is hard to walk back.

Is the Segment integration available on my plan?

Availability depends on the Tidio plan you are on. Compare plans to see which plan covers the Segment integration.