Karol Nowacki

Search Acquisition Manager

Acquisition manager with a strategic eye, constantly turning chaos into ordered processes.

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Karol Nowacki

About me

Karol manages two in-house teams: content and outreach. He introduces and coordinates processes that are vital for the company’s growth, focusing on the best SEO practices and strong backlink building.

Widely recognized for tailoring the marketing approach to product specifics, he knows how to implement strategies that bring traffic and provide multiple lead generation channels. His growth mindset lets him transform the chaos of everyday workflow into a well-structured operation.

Karol holds a B. A. in economics and M.A. in marketing. Before joining Tidio, he worked as SEO Content and Outreach manager for 11+ years in both the corporate and tech-start-up world, managing PR, SEO, and outreach teams. His professional interests revolve around adapting digital products to market needs and growth hacking.

In private, a fan of surfing and snowboarding, trad climbing, and cooking.

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