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WordPress

30 Best WordPress Plugins Compared [2022 Ranking]

by Gosia Szaniawska-Schiavo·Updated
WordPress Plugins cover image

Want to make your WordPress site perfect?

No problem! Currently, there are over 55,000 WordPress plugins you can try out. Of course, sorting through such a massive library in the search for general-purpose plugins can be overwhelming.

Fret not—to make matters simpler, we’ve found 30 must-have WordPress plugins for any business on the platform. 

Read on to discover:

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If you’re interested in other tools and software for your business website, you can also check out:

Before we jump in to review each WordPress plugin in depth, here’s the comparison table of all of them side by side:

CategoryPluginFree planRatingHighlight
Membership pluginsRestrict Content Pro⭐️ 3/5Unlimited subscription levels
Members⭐️ 4.8/5Role editor and similar features
S2Member⭐️ 4/5Multiple integrations
Security PluginsiThemes Security⭐️ 4.6/5Preventative measures
Jetpack⭐️ 3.9/5Diverse package
SiteGround Security⭐️ 4.6/5Most detailed coverage
Ecommerce pluginsWooCommerce⭐️ 4.5/5Most adaptable, largest community
Ecwid shopping cart⭐️ 4.5/5Automatic shipping & taxes, 45 languages 
Tidio⭐️ 4.4/5Fastest & simplest cart
Quiz pluginsQuiz Cat⭐️ 4.6/5Simplest quiz
Formidable Forms⭐️ 4.7/5Most robust
Quiz And Survey Master⭐️ 4.8/5Most customizable
SEO pluginsYoast SEO Premium⭐️ 4.8/5Easiest to use
Rank Math⭐️ 4.9/5Intuitive suggestions
SEOPress⭐️ 4.9/5Inexpensive optimization
Booking pluginsBookly⭐️ 4.2/5Best for intraoffice use
Booking Activities⭐️ 4.9/5Best for activities
Salon Booking System⭐️ 4.4/5Best for trades businesses
Donation pluginsGive WP⭐️ 4.7/5Good for non-tech savvy businesses
Accept donations with PayPal⭐️ 4.4/5Multiple languages and currencies
Potent donations⭐️ 4.4/5Extremely easy to use
Backup pluginsJetpack Backup⭐️ 3.9/5Automation features
Backup Guard⭐️ 4.5/5Restore, migrate and backup bundle
All-in-one WP Migration⭐️ 4.6/5Wide range of hosting providers
Directory pluginsBusiness Directory⭐️ 4.6/5Extensive category lists
GeoDirectory⭐️ 4.7/5Location-based directories
Connections⭐️ 4.9/5Extremely easy to use
Web builder pluginsSeedProd⭐️ 4.9/5Rich media library
Beaver Builder⭐️ 4.8/5Multiple pre-made templates
Landingi⭐️ 5/5Highly customizable

WordPress membership plugins

WordPress membership plugins are a must when you build a website with gated content. They make it easier to encourage membership, edit permissions, and enable a smooth checkout experience. Here are the best options just for that.

1. Restrict Content Pro

Screenshot of Restrict Content Pro plugin on WordPress

Ratings: 3/5 ⭐️ with 65+ reviews and 10k+ installations

Restrict Content Pro allows you to monetize content access and easily structure membership content. It’s an optimal solution for big companies that want to create unlimited subscription levels and monitor how the programs are performing on a month-over-month basis. It’s definitely of the best free WordPress plugins for this purpose.

Pros

  • Excellent customer support
  • Many integrations including WooCommerce and other plugins
  • Highly detailed analytics and reporting

Cons

  • Limited in publicity options when compared with alternatives
  • Steep learning curve
  • Higher than average cost

Pricing

  • Free plan. Basic restrictions, features, and membership levels
  • One Site ($99/year). All free features plus 34 add-ons, plugin updates, private ticketed support, license for one site
  • Five Sites ($149/year). All the above plus license for 5 sites
  • Unlimited ($249/year). All the above plus license for unlimited sites

Technical requirements: WordPress Version 3.9 or higher
Demo
Download

2. Members

Screenshot of Member plugin on WordPress

Ratings: 4.8/5 ⭐️ with 830+ reviews and 200,000+ installations 

Members (by Memberpress) is one of the largest membership plugins. It’s popular for its role editor feature and its overall simplicity. The plugin features the creation and editing of roles and customizable capacities. It comes with many integrations and explicit controls, so any user can customize the settings to exactly what they need. This customization is what sets it apart from other membership plugins.

Pros

  • You can give multiple roles to any user
  • You can input the specific approval or denial of each function to users under any role
  • Cloning feature available to copy an existing role for further editing
  • Simple to use, but highly customizable

Cons

  • Users complain of disruptive backend notifications
  • Free version is not comprehensive enough for most businesses
  • Occasional login technical issues

Pricing

A free version is available to try out before paying for a subscription.

  • Basic ($129/year). One site, unlimited members, payment integrations unlocked
  • Pro ($249/year). Two sites, advanced marketing integrations unlocked
  • Plus ($349/year). Up to five sites, premium support, selling corporate accounts

Technical requirements: WordPress Version 4.7 or higher
Download

3. S2Member

Screenshot of S2Member plugin on WordPress

Ratings: 4/5 ⭐️ with 200+ reviews and 10,000+ installations

S2Member is a popular membership plugin with a free version available to all users. The free version is limited in features, but provides a decent starting point for startups. Premium version comes with more advanced features such as all applicable payment integrations, content dripping, and a few other key integrations.

Pros

  • Key integrations with MailChimp, bbPress, BuddyPress
  • Extensive knowledge base available to all users
  • Unlimited membership levels
  • PayPal, Stripe, Authorize.net integrations

Cons

  • Less user-friendly than the above alternatives
  • Subscription packages start at $89 per license
  • Free version only works with PayPal

Pricing

  • Framework (Free). Includes the plugin with PayPal integration plus basic customization
  • Pro ($89 one-time cost). All features unlocked
  • Pro Unlimited ($189 one-time cost). All features unlocked plus unlimited site license

Technical requirements: WordPress Version 4.2 or higher
Demo
Download

WordPress security plugins

Did you know that 41% of WordPress attacks are caused by the vulnerability of this hosting platform? WordPress security plugins solve this issue by protecting your site from malware attacks and keeping your data safe. Let’s go over a few plugins that excel in at least one specific area.

4. iThemes Security

Screenshot of iThemes Security plugin on WordPress

Ratings: 4.6/5 ⭐️ with 3,896+ reviews and 1 million+ installations

One of the most used security plugins on the WordPress market, iThemes Security, focuses on threat detection and preventative measures. To do so, it secures your site and employs a range of checks to protect your WP login.

Pros

  • Modern authentication measures to protect your site’s integrity
  • Possibility to configure customizable permissions for clients and customers
  • Blocking and banning repeat cybersecurity offenders
  • Ongoing scanning and monitoring to root out suspicious activity

Cons

  • No firewall feature
  • May interact poorly with some hosting providers
  • Cannot prevent every conceivable attack

Pricing

  • One Site ($80/year). All features, one site
  • Ten Sites ($127/year). All features, up to ten sites
  • Unlimited Sites ($199/year). All features, unlimited sites

Technical requirements: WordPress Version 5.8 or higher
Download

Read more
Have a look at our guide on how to use WordPress.

5. Jetpack

Screenshot of Jetpack plugin on WordPress

Ratings: 3.9/5 ⭐️ with 1,754+ reviews and 5+ million installations

Jetpack was designed by WordPress staff for more than just security—it offers image optimization, contact forms, and a tool to embed links and social media share buttons, just to name a few other features. But security is the most comprehensively covered category within the plugin. The additional design tools for your WordPress dashboard can be seen as a bonus. By default, Jetpack includes an automatic 24/7 security toolkit.

Pros

  • Host migration assistance 
  • Thorough, automatic protection from the most pressing security threats
  • Spam comments filters, submissions filters 
  • Brute attacks protection
  • Backs up your data automatically
  • Updates to keep up with cybersecurity developments

Cons

  • Interface may be seen as clunky and crowded
  • May slow down your site

Pricing

A free package is available that includes basic security measures. This free package isn’t recommended if you want meaningful protection.

  • Backup ($3.95/month). Real-time backup of your data, 30-day archive
  • Security ($8.95/month). Backup plus full scanning, 10k API calls/month antispam
  • Complete ($29.95/month). Security features plus 60k API calls/month antispam, 1 year archive

Technical requirements: WordPress Version 5.8 or higher
Download

Read more
Still thinking if you made the right choice? Have a look at our list of the best WordPress alternatives.

6. SiteGround Security

Screenshot of SiteGround Security plugin settings on WordPress

Ratings: 4.6/5 ⭐️ with 53+ reviews and 400,000+ installations

SiteGround is a popular WordPress plugin that covers your site’s points of entry. Login access is where it starts, but this plugin provides surprisingly comprehensive coverage. For example, with the help of SiteGround, you can disable the XML-RPC protocol (optional) to hide any vulnerabilities from potential attackers. 

Pros

  • Extremely comprehensive and covers what most plugins miss
  • Positively affects site speed
  • 24/7 customer support and active user forums
  • Free daily backup

Cons

  • Limited shared hosting
  • Low cost with promotion, but renewal is expensive
  • Cannot protect your site from thorough attacks

Pricing

Note that SiteGround entices new users with very low rates. However, if you renew after the first year, each rate will more than double.

  • StartUp ($2.99/month). One site, 10GB webspace
  • GrowBig ($6.69/month). Unlimited sites, but 20GB webspace, 30% faster PHP
  • GoGeek ($10.69/month). Unlimited sites, 40GB webspace, priority support, many smaller incentives

Technical requirements: WordPress Version 4.7 or higher
Demo
Download

WordPress ecommerce add-ons

Ecommerce plugins are a must if you want to increase the efficiency of your online store. They offer features and functionalities that are meant to improve workflows and, ultimately, help you sell more. Let’s have a look at some of the best options.

7. WooCommerce

Screenshot of WooCommerce plugin settings on WordPress

Ratings: 4.5/5 ⭐️ with 3,857+ reviews and 5+ million installations

Yes, we know that this must read like an obvious choice, but this list couldn’t be complete without WooCommerce. After all, 94% of all WP ecommerce websites use this plugin! It’s by far the most popular ecommerce plugin and for a good reason. WooCommerce is a complete solution that includes inventory and product management, shipping choices, unique customer profiles, loyalty rewards, and more. On top of that, it’s free.

If the base features don’t cut it for you, plenty of popular integrations can meet most businesses’ needs.

Pros

  • Complete solution for any ecommerce business
  • Numerous integrations with other industry leaders like HubSpot
  • Built-in high-quality security
  • Active community
  • Free to use the base product

Cons

  • Extras and integrations can become very expensive
  • Some users complain of sluggishness and shutdowns
  • Some alternatives are simpler and faster

Pricing

WordPress and WooCommerce are both free. However, many adjacent costs must be considered:

  • Hosting and domain
  • Plugins
  • Integrations
  • Management services
  • Shipping
  • Payment gateways
  • Security add-ons
  • SEO and other marketing tools

Technical requirements: WordPress Version 5.7 or higher
Demo
Download

Read more

8. Ecwid ecommerce shopping cart

Screenshot of Ecwid ecommerce shopping cart plugin on WordPress

Ratings: 4.5/5 ⭐️ with 213+ reviews and 30,000+ installations

Shopping carts come with the majority of ecommerce platforms. But not everyone wants to set up a whole new ecommerce infrastructure, especially if you sell on more places than just your WP store. Ecwid offers the option to set up a shopping cart on WordPress as well as on Instagram and Facebook. The plugin supports 175 countries speaking 45 languages with over 40 payment options.

Pros

  • Automatic shipping & taxes with base service
  • Social media selling (most popular ecommerce app on Facebook)
  • Mobile-friendly 
  • Unlimited storage and backups

Cons

  • Limited customer service with free plan
  • Limited SEO
  • Mobile POS integrations only work on iOS

Pricing

  • Free plan
  • Venture ($12.50/month). Unlocks mobile POS, store management
  • Business ($29.17/month). Unlocks wholesaling, eBay integration, phone support
  • Unlimited ($82.50/month). Unlocks full POS, Square integration, priority support

Technical requirements: WordPress Version 4.4 or higher
Demo
Download

Read more
Have a look at our article that covers more of the best WordPress ecommerce plugins.

9. Tidio

Screenshot of settings in Tidio panel

Ratings: 4.8/5 ⭐️ with 313+ reviews and 100,000+ installations 

We are not going to use this space to advertise our product. Let’s just say that Tidio is a robust live chat software boosted with chatbots. You can use our Tidio WordPress plugin to manage customer relationships for your ecommerce store.

We also offer Messenger and Instagram integration, so you can reach all your customers through one simple popup panel.

Key features

  • Full multichannel communication 
  • Forever free plan includes all critical features
  • Helps convert traffic into loyal customers
  • Fully customizable chat widget
  • Installation via plugin or via JavaScript code 

Pricing

  • Forever free. Includes the chat widget and other basic features
  • Starter ($32.50/month). Same as free plus advanced chatbot functionality, 3 operators, $2.50 per additional operator
  • Team ($65.83/month). 15,000 monthly chatbots, 5 operators, faster responses, note-taking
  • Scale ($332.50/month). Unlimited chatbots, unlimited operators, custom roles, chatbot consultant, 1 on 1 onboarding

Read more

Quiz plugins for WordPress

Quiz plugins enable you to gain insights and get to the bottom of your clients’ needs and measure customer satisfaction. Here are our top picks to do this.

10. Quiz Cat

Screenshot of Quiz Cat plugin settings on WordPress

Ratings: 4.6/5 ⭐️ with 29+ reviews and 5,000+ installations 

Quiz Cat provides a fast and easy way to build quizzes. The plugin’s focus is on engagement and is meant for lead generation. But its aesthetic and prompts are also geared toward social media sharing.

Pros

  • Focused on customer engagement
  • Social media friendly and savvy
  • Easy to use HTML editor
  • Integrates with Gutenberg via shortcodes
  • Doesn’t slow your website down
  • Unlimited access

Cons

  • Relatively expensive for what you get
  • Only email support available
  • Basic package lacks analytics features

Pricing

  • Personal ($49). All basic quiz features
  • Business ($79). Up to three websites, analytics features unlocked
  • Elite ($149). Unlimited websites

Technical requirements: WordPress Version 4.0 or higher
Demo
Download

Read more
See how to easily create a customer satisfaction survey.

11. Formidable Forms

Screenshot of Formidable Forms plugin on WordPress

Ratings: 4.7/5 ⭐️ with 845+ reviews and 300,000+ installations

Formidable Forms is one of the most popular contact form plugins, offering surveys, price calculators, and of course, quizzes. In short—If you need any kind of form, this plugin has it.

Pros

  • Very professional appearance
  • Highly customizable
  • Includes surveys and other forms
  • Easy to use, with a drag-and-drop functionality

Cons

  • Many users complain free version offers very basic features
  • Complaints of bugs
  • Lacking strong customer support

Pricing

  • Basic ($39.50/year). Unlimited forms, limited customization, fewer templates
  • Plus ($99.50/year). More templates, calendar, landing pages, MailChimp integration
  • Business ($199.50/year). Calculators, user registration, signatures, PayPal integration
  • Elite ($299.50/year). More templates, WooCommerce, HubSpot and Stripe integrations, and more

Technical requirements: WordPress Version 4.2 or higher
Download

12. Quiz and Survey Master

Screenshot of Quiz and Survey Master plugin on WordPress

Ratings: 4.8/5 ⭐️ with 1,140+ reviews and 40,000+ installations

Quiz And Survey Master is a simple but highly customizable quiz plugin. It also focuses on user engagement, so you can encourage your website visitors to take the desirable action and keep them from leaving it. 

Pros

  • Viral and trivia options available
  • Marketing tools included
  • Applicable to customer, employee satisfaction, and much more
  • Highly customizable
  • Integrates with MailChimp and Zapier

Cons

  • Lacks features when compared to alternatives
  • Relatively limited applications

Pricing

  • Basic ($129/year). One site
  • Plus ($179/ year). Three sites
  • Pro ($199/ year). Ten sites

Technical requirements: WordPress Version 4.9 or higher
Demo
Download

WordPress SEO plugins

Did you know that search engines drive 1000% more traffic than social media? No wonder why it’s crucial to invest in a good SEO strategy. WordPress SEO plugins can definitely help you with it. Here are the best options available on the wordpress.org repository.

13. Yoast SEO

Screenshot of Yoast SEO plugin on WordPress

Ratings: 4.8/5 ⭐️ with 27,464+ reviews and 5 million+ installations

Yoast SEO is one of the simplest and most popular SEO plugins on WordPress. With a quick download, you can instantly get prompts and suggestions for optimization. The result? Millions of clients praise this plugin for better visibility in the SERPs and increased traffic.

Pros

  • Easy to use
  • Includes all on-page SEO basics
  • Integrates with Elementor and Schema.org
  • Adds to easier sitemaps maintenance 
  • Improves loading times
  • Many tutorials available

Cons

  • Lacks features for the intent side of SEO
  • Suggestions are occasionally counterintuitive

Pricing

  • Yoast SEO Premium ($99/year). Better ongoing SEO monitoring, full access to educational library
  • Plugin Subscription ($229/year). All five Yoast plugins, includes SEO premium

Technical requirements: WordPress Version 5.8 or higher
Demo
Download

14. Rank Math

Screenshot of Rank Math plugin on WordPress

Ratings: 4.9/5 ⭐️ with 4,435+ reviews and 1 million+ installations

Rank Math calls itself “the Swiss Army knife of SEO” and it’s the first WordPress SEO plugin to use AI. The plugin’s “intelligent features” are at the core of what it offers. They are meant to enable one professional to do the work of a small team. The result is increased efficiency in the SEO goals of increased visibility and traffic.

Pros

  • Uses AI and smart features for greater efficiency
  • Suggestions for all SEO inputs (links, keywords, etc.)
  • Full role controls through roll manager interface
  • Painlessly integrates with the majority od page builder plugins

Cons

  • Very steep learning curve that requires existing SEO expertise
  • Some technical compatibility concerns with other WordPress plugins
  • Only premium plans get 24/7 support

Pricing

  • Free. No keyword tracking, limited schema generator, 5 AI content credits
  • Pro ($59/year). Unlimited websites but limited AI content creation credits
  • Business ($199/year). Support 200 client websites, track 20,000 keywords (instead of just 1,000)
  • Agency ($499/year). Track 75,000 keywords, 750 client websites, 750 AI content creation credits

Technical requirements: WordPress Version 5.6 or higher
Demo
Download

15. SEOPress

Screenshot of SEOPress plugin on WordPress

Ratings: 4.9/5 ⭐️ with 810+ reviews and 200,000+ installations

SEOPress is a plugin for SEO with an added focus on social sharing. In addition, it stands apart from similar plugins with its content analysis tools. The product is a strong SEO suite for WordPress users, especially individuals and small businesses. The result is a simpler and more guided path to increased organic traffic.

Pros

  • Easy import/export with Excel and Google Spreadsheets
  • Relatively inexpensive
  • Easy to use
  • Automatic image SEO features

Cons

  • Smaller support community compared to its bigger competitors like Yoast
  • Some customer support complaints

Pricing

  • SEOPress Pro ($49). Basic SEO suite for unlimited websites
  • SEOPress Insights ($99/site). For off-site SEO and all analytical tools
  • SEOPress Bundle ($128). The all-inclusive package but only one site per license

Technical requirements: WordPress Version 4.7 or higher
Demo
Download

WordPress booking plugins

The world has moved on and gone are the times when a client needs to make a phone call to book a hotel or even a visit to their favorite cosmetician. Now, these visits can be conveniently booked online and clients love it! In fact, 80% said that they would always choose an option to book online vs via phone. So, if you want to enable this option for your clients and increase customer loyalty, keep on reading—we’ve handpicked the best options.

16. Bookly

Screenshot of Bookly plugin on WordPress

Ratings: 4.2/5 ⭐️ with 306+ reviews and 60,000+ installations 

Bookly is a free scheduling plugin. It enables online bookings and all the corresponding functionalities. The plugin is simple, with a reservation system, booking calendar, and email integrations. The product’s main benefits include saved time, a friendly UI, and minimal input requirements.

Pros

  • Base service is free
  • Very easy to use
  • Sound notifications
  • Option to change functionality within WYSIWYG editors
  • Choosing how the clients will book the visits in the front-end editor

Cons

  • Some users report technical difficulties
  • No warning for updates that may interrupt service

Pricing

Booking Activities is free to use. Users only pay for extensions and add-ons, all of which come with a 30-day money-back guarantee.

Technical requirements: WordPress Version 3.7 or higher
Demo
Download

17. Booking Activities

Screenshot of Booking Activities plugin on WordPress

Ratings: 4.9/5 ⭐️ with 88+ reviews and 4,000+ installations 

Booking Activities is a booking plugin designed for professional service delivery. All the normal booking functionalities are included. Then, features are designed to make it easier to sell subscriptions, seminars, or events that span several days. This makes it ideal for consultants taking care of trainings, demos, and webinars.

Pros

  • Simple drag-and-drop functionality
  • Designed for multiday events
  • WooCommerce integration
  • WYSIWYG editors for planning

Cons

  • Free version lacks some key features
  • Must pay to feature calendar on your site

Pricing

Booking Activities is free by default, but the plugin charges users for uses of premium features. If you want to use an add-on or premium feature, you pay per use.

Technical requirements: WordPress Version 3.6 or higher
Demo
Download

18. Salon Booking System

Screenshot of Salon Booking System plugin on WordPress

Ratings: 4.4/5 ⭐️ with 151+ reviews and 8,000+ installations

The Salon Booking System plugin is a complete scheduling tool for small businesses. The plugin’s creators specify that it’s meant for hairdressers, barbers, beauty salons, spas, mechanical workshops, therapists, tutors, and healthcare testing centers. This focus makes the plugin highly useful for businesses in this market segment.

Pros

  • Designed for specific business types
  • Excellent customer support
  • Functions in Czech, Dutch, French, and Swedish
  • Email and SMS followup

Cons

  • Clunkiness may sometimes slow down or crash site
  • Multisite functionality is limited
  • Some customers complain about bugs

Pricing

  • Basic (€59/year). One install
  • Business (€89/year). Two installs, georeferencing, multishop functionality
  • Full Support (€149/year. Two on-site installs and setups with priority support 

Technical requirements: WordPress Version 4.1 or higher
Demo
Download

WordPress donation plugins

Donation plugins are meant to safely and transparently enable donations for your website visitors and customers. They are perfect for non-profit organizations or fundraising. Here are our top picks for this category.

19. GiveWP

Screenshot of Give WP plugin on WordPress

Ratings: 4.7/5 ⭐️ with 516+ reviews and 100,000+ installations

GiveWP is one of the most popular donation plugins. The reason is that it’s a simple solution that makes it easy to implement and easy for visitors to donate.

Pros

  • Most integrations are smooth and seamless
  • Easy to use
  • Most customer service experiences are exceptional
  • Fast to get started with

Cons

  • Clunky PayPal integration may interrupt your PayPal use
  • Limited customer service channels
  • High cost may make it nonviable for very small organizations

Pricing

  • Basic ($149/year). Most basic features
  • Plus ($349/year). All premium addons
  • Pro ($499/year). P2P fundraising unlocked, priority (“VIP”) support
  • Agency ($599/year). Licensing for five sites, auditing service

Technical requirements: WordPress Version 5.0 or higher
Demo
Download

20. Accept Donations with PayPal

Screenshot of Accept Donations with PayPal plugin on WordPress

Ratings: 4.4/5 ⭐️ with 18+ reviews and 30,000+ installations

This plugin is self-explanatory and simple, yet robust. What its users gain from it? Their website visitors are able to make fast donations with the world’s largest payment gateway. When it’s applicable to your organization, it can quickly be applied to make donations simple from the user’s perspective.

Pros

  • Easy to use
  • Extremely simple value proposition
  • Seamless application to WordPress sites
  • Won’t interrupt other plugins, add-ons, or integrations
  • Supported in 18+ languages
  • Supported for 25+ currencies

Cons

  • 2/18 reviewers complain the plugin simply didn’t work
  • Limited scope (very few use cases)

Pricing

  • Single Site ($39.99) 
  • Up To 5 Sites ($79.95)
  • Up To 25 Sites ($199.99) 

Technical requirements: WordPress Version 3.0 or higher
Download

21. Potent Donations for WooCommerce

Screenshot of Potent Donations for WooCommerce plugin on WordPress

Ratings: 4.4/5 ⭐️ with 33+ reviews and 4,000+ installations

This plugin enables visitors to donate to a WooCommerce site. It simply adds a donation product type where the user sets the price. This keeps the plugin very light and robust at the same time, ensuring it won’t slow your site down while enabling seamless donations.

Pros

  • Doesn’t slow down your website
  • Rich in features
  • Extremely simple
  • Makes donating easy
  • Free

Cons

  • Lacks some common payment methods, like Apple Pay
  • Some users complain of technical difficulties
  • Limited scope

Pricing

Potent Donations for WooCommerce is free to download and use

Technical requirements: WordPress Version 3.5 or higher
Download

WordPress backup plugins

Backup plugins are meant to safely back up your site. Regular backups can give you peace of mind when you find yourself in a tight corner (when you lock yourself out, or when you are subjected to hack attacks). Here are a few options to choose from to stay on the safe side.

22. Jetpack Backup

Screenshot of Jetpack plugin on WordPress

Ratings: 3.9/5 ⭐️ with 1,754+ reviews and 5 million+ installations

Jetpack is the only plugin that’s mentioned twice on this list. That’s for a good reason, however. It’s a diverse and robust plugin that packs a lot of functionality into a single download. The backup feature automatically backs up your site, enabling restoration with a single click.

Pros

  • Automatic backup
  • Fast restoration with a single click, minimizing downtime
  • Great customer support
  • Comes with security and other features
  • Integrates with a number of caching plugins

Cons

  • May slow down your site
  • Some complaints of crashes
  • May come into conflict with other similar plugins when used simultaneously

Pricing

  • Backup ($3.95/month). Real-time backup of your data, 30-day archive
  • Security ($8.95/month). Backup plus full scanning, 10k API calls/month antispam
  • Complete ($29.95/month). Security features plus 60k API calls/month antispam, 1 year archive

Technical requirements: WordPress Version 5.8 or higher
Download

23. Backup Guard

Screenshot of Backup Guard plugin on WordPress

Ratings: 4.5/5 ⭐️ with 1,012+ reviews and 60,000+ installations

Backup Guard is a single plugin offering a simple path to backing up, restoring, and migrating WordPress websites. Users can back up and restore WordPress files, databases, or both.

Pros

  • Great customer support
  • All-in-one solution 
  • Easy to use
  • Integrates with Google Drive and Dropbox
  • Inexpensive for the value provided

Cons

  • Some complaints of no refunds
  • Some complaints of slow migration
  • May slow down your site (normally a slight effect)

Pricing

  • Silver ($25). Two websites
  • Gold ($39). Five websites, more features, priority support for 1 year
  • Platinum ($99). Unlimited websites, all features unlocked

Technical requirements: WordPress Version 3.9 or higher
Demo
Download

24. All-in-One WP Migration

Screenshot of All-in-One WP Migration plugin on WordPress

Ratings: 4.6/5 ⭐️ with 6,930+ reviews and 4 million+ installations

This is one of the most popular WordPress plugins for migrations. It was designed with a non-technical user in mind. It’s also an all-in-one migration, support, and backup solution.

Pros

  • Migration, support, and backup bundled together
  • Supports 56 languages and includes translation
  • Works with a wide range of hosting providers
  • No minimum technical limitations

Cons

  • No-refund policy
  • Some complaints of occasional technical difficulties
  • Slow with large data volumes

Pricing

This is an open-source plugin. Users pay for premium features on a per-usage basis.

Technical requirements: WordPress Version 3.3 or higher
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WordPress directory plugins

Directory plugins are used to create business or personal contact databases that can be delivered by location or category, internally or externally. They will be especially useful if you want to create a business index or a glossary. WordPress directory plugins normally include a mix of custom form fields, payment gateways, image support, and more. Here are some of the top picks.

25. Business Directory

Screenshot of Business Directory plugin on WordPress

Ratings: 4.6/5 ⭐️ with 462+ reviews and 10,000+ installations

This extremely well-named plugin is a simple directory best for building extensive category lists. It was designed to be highly usable for non-tech-savvy people. No developer knowledge is needed, and you have all the customization options you need.

Pros

  • Robust enough to meet most basic needs
  • Extensive category list
  • Diverse customization
  • Strong customer support

Cons

  • Some complaints about customization quality
  • Some complaints of spam
  • Minor technical challenges such as import/export failures

Pricing

  • Basic ($49.50/year). Unlimited listings but limited integrations and features, one site
  • Pro ($149.50/year). Priority support, Google Maps integration, discount codes unlocked, three sites
  • Elite ($249.50/year). Unlimited sites, all integrations unlocked including Stripe and Payfast

Technical requirements: WordPress Version 4.8 or higher
Demo
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26. GeoDirectory

Screenshot of GeoDirectory plugin on WordPress

Ratings: 4.7/5 ⭐️ with 488+ reviews and 10,000+ installations

GeoDirectory turns regular WordPress themes into high speed, integration-rich business directories. The plugin was designed for scalability and speed, making it an ideal choice for fast-growing businesses. In addition, its collaborative features make it even more ideal for dynamic teams to work with.

Pros

  • Compatible with WordPress themes and pages
  • Simple drag-and-drop builders
  • Includes some SEO features
  • Geotargeting with searches for Zip codes or locations

Cons

  • Only works within one city/locality
  • Limited educational materials/guidance
  • Some key features require add-ons

Pricing

The core plugin is free, but premium service is available.

  • 4 months ($64.35)
  • 6 months ($83.85)
  • 1 year ($129.35)
  • Lifetime purchase ($646.75)

Technical requirements: WordPress Version 4.5 or higher
Demo
Download

Read more
See the list of 30+ best free WordPress themes and 50+ minimalist WordPress themes.

27. Connections

Screenshot of Connections plugin on WordPress

Ratings: 4.9/5 ⭐️ with 403+ reviews and 10,000+ installations

If you aren’t looking for a complex or expensive directory, this is a good option for you. Connections Business Directory was designed with simplicity in mind. However, the plugin’s themes and building blocks, while simple, are not lacking in quantity or quality.

Pros

  • Extensive media library rich in themes and design elements
  • Completely free
  • Robust integrations
  • Information-rich

Cons

  • Some base features require additional plugins to function
  • Limited customer support
  • Template customizer may be incompatible with some WordPress page templates

Pricing

The base service is completely free to use. Connections Business Directory makes money by selling some of their best design features. 

Technical requirements: WordPress Version 5.4 or higher
Demo
Download

WordPress landing page builder plugins

Some businesses need multiple product pages, other need different pages for different content categories. One thing is certain—all your LPs should be aesthetically pleasing to the users, but easy to build. Don’t worry! With WP website builder plugins you can achieve optimal effectiveness. Here are the best options we found.

28. SeedProd

Screenshot of SeedProd plugin on WordPress

Ratings: 4.9/5 ⭐️ with 4,442+ reviews and 1+ million installations

SeedProd offers many site building tools, with a landing page builder being one of them. The landing page builder is based on a simple drag and drop interface. Many of the plugin’s other features help you maintain existing landing pages.

Pros

  • Intuitive tool that’s easy to use for beginners
  • No coding knowledge required
  • Prebuilt blocks are high quality
  • Automatic CTA and FAQ suggestions built in

Cons

  • Fewer building blocks than similar page builders

Pricing

  • Basic ($31.60/year). One site, most basic features
  • Plus ($76.60/year). Three sites, 100 PRO templates, email marketing integrations unlocked
  • Pro ($159.60/year). Five sites, more templates, page blocks unlocked
  • Elite ($239.60/year). Unlimited sites, all features fully unlocked

Technical requirements: WordPress Version 5.0 or higher
Demo
Download

29. Beaver Builder

Screenshot of Beaver Builder plugin on WordPress

Ratings: 4.8/5 ⭐️ with 352+ reviews and 200,000+ installations

Beaver Builder is another drag and drop page builder. It’s simple enough for beginners to use, but professional coders also have something to work with.

Pros

  • Simple drag-and-drop interfaces require little technical knowledge
  • Great knowledge base
  • Rich pre-made templates
  • Streamlined building process makes building landing pages seamless

Cons

  • Very limited support without premium license
  • Expensive premium licenses
  • No custom CSS coding for content modules

Pricing

  • Standard ($99/year) 
  • Pro ($199/year) 
  • Agency ($399/year)

Technical requirements: WordPress Version 4.6 or higher
Demo
Download

30. Landingi

Screenshot of Landingi plugin on WordPress

Ratings: 5/5 ⭐️ with 20+ reviews and 3,000+ installations

Landingi, unlike other alternatives in this category, is dedicated solely to landing pages. The plugin focuses on customization and features that maximize conversions. To help, the plugin makes importing existing landing pages for optimization easy.

Pros

  • Library includes 200+ high quality templates
  • Email marketing integrations (MailChimp, HubSpot included)
  • Many CRM and analytics integrations (including Facebook Pixel and Google Analytics)
  • No programming skills required

Cons

  • Analytics only available with premium plans
  • Only applicable to landing pages
  • Relatively expensive

Pricing

  • Core ($29/month). Unlimited conversions and landing pages, 1,000 unique monthly visits, one custom domain
  • Create ($65/month). 20,000 unique monthly visits, two custom domains
  • Automate ($89/month). 40,000 unique monthly visits, four custom domains
  • Agency ($109/month). 50,000 unique monthly visits, five custom domains, unlimited subaccounts

Technical requirements: WordPress Version 3.4 or higher
Demo
Download

Summary: Must have WordPress plugins

These 10 categories cover the most valuable additions to WordPress functionality that plugins can provide:

Just remember to choose wisely and according to your needs. With the right choice of plugins, you can achieve a more functional site that creates a better customer experience for all your visitors. In return, you can transform them into loyal customers.

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Gosia Szaniawska-Schiavo
Gosia Szaniawska-Schiavo

As a Senior Content Writer by heart and trade, Gosia explores the subjects of digital experience and trend watching on Tidio's blog.

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